Fox is a global leader in motocross and mountain biking gear and apparel. Founded by Geoff and Bob Fox in 1977, Team Moto-X Fox riders wore bright red, yellow and orange gear. The Fox gear became an instant hit with the fans. This became the catalyst that would ignite the brand and change the face of motocross apparel forever. Later expanding into mountain bike and BMX, the idea of elevating athletic performance through progressive innovation is still what drives them. From MTB gear to apparel and outerwear, everything they make is developed with the rider in mind. No matter the terrain, the condition or the environment, Fox designs and engineers gear and apparel with the goal of making every ride a great one.